John Purdy speaking at motivational sales speaker Kevin Kelly’s Sell Your Story conference

In this video, John Purdy, shares a story of the advice he shared with a new employee who joined the team several years ago. Around the three-month the new recruit visited him visibly overwhelmed by the time pressures of the role and and enquired how John manages his workload. His response was simple: utilizing the two 8 o clocks in the day and it is not only about punching in hours but ensuring those hours are effective.

The speaker often emphasizes to salespeople the importance of valuing their time, comparing it to the way other professionals like solicitors, accountants, doctors, or dentists do. Time should be approached with the same level of significance, considering what aligns with goals and targets and how time can be used effectively to improve.